Wednesday, March 26, 2014

Local Business Highlight - Gleis Orchards

I was raised on locally grown Michigan produce, and it’s nice to know there is a nearby place where I can still get those high quality products.  Eating locally is easy when you can shop at a place like Gleis, just south of Jonesville Michigan.

I recently took my Hillsdale College Horticulture class to visit Gleis and meet with staff horticulturalist Chris Witschen.  We were eager to learn the ideas and practices that has kept this green business thriving for ninety-four years.  Chris described how he has stayed abreast of trends in the plant business throughout his career, which has spanned over 30 years. 

After going through a period of expansion during the mid 1980’s, the greenhouse business has had its ups and downs in Michigan, along with the general economy.  Chris explained the current market emphasis is on low-maintenance, high impact plants, such as wave petunias.  It is not as common these days as it once was to see people growing large flower beds and gardens, but there is a big demand for easy care plants and containerized plantings.  Chris described Gleis selection as a balance between the “bread and butter” items that everyone likes year in and year out, and new plant varieties coming from the breeders to appeal to people’s desire for something unique.  Gleis still provides perennials and more unusual plants for their loyal specialty-customers who often travel some distance every year to visit the nursery. 

Be Still My Heart!  :)
The consumer market’s diversity of interest is also reflected in the apple varieties grown in the orchard.  Most of Gleis customers buy a few types of popular apples, such as McIntosh, Fuji and Gala, and the regional darling Honeycrisp.  But Gleis carries over 30 varieties of apples, including the old favorite Northern Spy.  Chris said he had one customer who comes up from Indiana to the orchard every year to get this variety for her pies.

Another trend in plant sales Chris mentioned is an increased interest in home vegetable gardening, due to taste, economic and food safety concerns.  Gleis has started carrying more variety of vegetable plants in recent years.   They also grow vegetable crops to sell for their summer farm stand.  But there’s even more to love at Gleis!  You can find indoor potted plants and flower arrangements, as well as many food items including cheese, nuts, preserves and maples syrup.  They sell items to decorate your indoor and outdoor spaces for holidays too, including Christmas trees and pumpkins, Easter lilies and poinsettias.

When I asked Chris if Gleis had any interest in the organic movement, he emphasized his company uses a variety of non-chemical techniques for controlling pests, such as crop rotation and companion planting.  This is part of their integrated pest management philosophy.  It makes economic sense for them to use methods of crop management that prevent pest problems before they require a lot of chemical inputs.  He felt that USDA Organic certification was an impractical process due to many cumbersome hoops to jump through, such as the requirement that fields go without pesticides for three years before being awarded the certification.  That’s a difficult business model to follow and I have heard this complaint from many small growers over the years.  The policies and politics of “organic” in this country are a fascinating study, but that’s another article! Meanwhile, as I always say, best to seek out your local producers and get to know them and their practices.  They are usually happy to share!! 

Chris couldn’t give us any magical formula for his successes at Gleis, but he did emphasize keeping up with best practices and having a good soil formula and nutrient regime in the greenhouse, along with keeping records and following research through trade publications and professional networks.  He attributed much of his ability to manage things well to years of trial and error experiences.  We weren’t too long in Chris’ company before we realized why his colleagues call him the “Walking Encyclopedia!”  When it comes to keeping a small business running, there is no substitute for hard work and dedication and Chris Witschen embodies these principles!

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